Redesign the Smith Engineering website with a responsive layout that is up to speed with modern design practices. Establish the Smith Engineering brand as an authority in the field. Keep the messaging on point, clear out the confusing elements and highlight their niche.
The Smith Engineering redesign was a splash, literally and figuratively. The clean layout and reorganized content streamlined the interface and created a clear hierarchy that streamlined user flow. In the first three months after the new site was live the bounce rate plummeted and visitors found what they were searching for in fewer clicks. It’s refreshing to say the least.